Episode 8 – Rolling Restructures And Preserving Performance

Episode 8 – Rolling Restructures And Preserving Performance

 
 
00:00 / 00:21:12
 
1X
 

This is Episode 8, and it covers rolling restructures in paid media accounts for campaigns, ad groups, ad sets, and so on. It focuses on preserving performance with what you already have in an account that you start working on while also focusing on ways to roll out new campaigns and initiatives in a way that gives you small wins and large wins and minimizes the risk of losses.